Masterclass: How CEOs Can Build Trust, Resilience & Performance Through Culture in Times of Disruption

Lead Through Uncertainty with Purpose-Driven Culture

Presented by Liliana Domingues, Founder & CEO at AmarnaVida.

Liliana Domingues is a strategic advisor to CEOs and executive teams, specializing in sustainable growth, innovation, and purpose-led transformation. With over two decades of experience across Europe and Latin America, she partners with forward-thinking leaders to embed foresight, conscious leadership, and systemic sustainability into core business strategy.

Her work integrates corporate strategy, organizational development, and market differentiation—enabling companies to navigate complexity, align culture with performance, and scale with impact. As a seasoned facilitator and leadership mentor, Liliana has led high-impact alignment and transformation programs for boards, founders, and senior teams navigating inflection points.

She is the founder of AMARNA Vida, a strategy consultancy focused on building resilient, purpose-driven organizations prepared to thrive in a disrupted world.

In this webinar we will cover

The challenge

In times of disruption, most leaders double down on control, efficiency, and short-term gains. But the data is clear: these approaches fall short when navigating systemic complexity and accelerating change.x

Vision

Conscious leadership, grounded in long-term vision, cultural alignment, and trust, enables organizations to outperform, even in volatility. It is not a soft skill. It is a strategic lever.

Who is it for

This masterclass is designed for CEOs and senior executives seeking to reframe performance through a culture-centric lens—transforming purpose into a measurable driver of resilience, innovation, and growth.

Why Culture Now?

Companies with clearly embedded purpose and aligned leadership:

Grow up to 3x faster than their peers

Retain top talent at a 40% higher rate

Achieve up to 4x greater revenue growth (Sources: Deloitte, Cigna, Arbinger Institute)

In the face of disruption, culture is no longer a matter of employee engagement, it is a business imperative. Leaders who align strategy and culture are better equipped to anticipate shifts, mobilize teams, and deliver sustained value.

What You’ll Gain?

A strategic framework for embedding purpose into organizational culture

Introduction to the Conscious Leadership Scorecard—a diagnostic tool to assess and align cultural drivers with performance outcomes

Case-based insights from CEOs leading successful culture transformations under pressure

Clear next steps for integrating culture into strategy

Who Should Attend?

1

CEOs

2

FOUNDERS

3

EXECUTIVE TEAM MEMBERS

4

CULTURE & STRATEGY LEADERS

Masterclass: How CEOs Can Build Trust, Resilience & Performance Through Culture in Times of Disruption

Presented by Liliana Domingues, Founder & CEO at AmarnaVida.